Nonprofit blog exchange: King Jason

Sporadically, I take part in the Nonprofit Blog Exchange Virtual Event, which basically involves nonprofit / third sector blogs writing about each other to create networks and promote the movement more generally. This time I’ve been allocated King Jason’s blog. No, not a little-known monarch operating as a trustee, but a web designer and IT specialist working in the nonprofit sector over in Australia. Called Jason King.

It appears that Jason used to be in London, not unlike myself, and given that SSE is also looking Australia-wards currently, this seemed all too appropriate. Having overseen the redevelopment of SSE’s website last year, these types of resources can be invaluable…particularly when there is little resource / capacity / knowledge within a (relatively) small organisation. It’s amazing how important IT is to an organisation these days and yet, how often little attention (and money) is given to it. Jason has a good example on his blog of an organisation whose website went down overnight: Quick decisions when a charity’s website went walkabout. I’ve seen even large organisations in our sector be undone by things as simple as domain name renewal, never mind the complications of DNS, MX records and the rest (which I seem to spend half my time sorting out).

But there are some great resources out there, if people get to know about them. Primarily, I’d mention the ICT Knowledgebase in the UK, and Idealware and TechSoup in the US. But it’s useful to get a more grassroots-y, personal view of things, which is where blogs like Jason’s can come in. Particularly as the format lends itself more to interaction and asking questions. If you’re working on a third sector website, or on a redesign, then checking out Jason’s post on Give your website a health check is a good start to ensuring accessibility and its status for search engines, for example. And commenters have left some extra tips as well.

Certainly I’d recommend it to anyone with responsibility for their charity or social enterprise’s website, especially if they are in Australia, as he’ll inevitably be more connected to events and resources in that location. Keeping informed and keeping connected are what it’s all about in this sphere, and anything that helps you do that has got to be valuable.

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