Transition to Trading

Earn new income through sales

Transition to Trading

Does the uncertainty of the current financial climate threaten the long-term potential of your charity or social enterprise?

Are you looking to transition from grant funding to trading and to secure new income streams? Would you like tailored support to make this change?


As grant funding continues to shrink many charities are looking for new ways to generate income. But beginning the process of trading as a charity and making the transition to a more sustainable business model can be tough. To help you tackle this challenge, the School for Social Entrepreneurs has developed ‘Transition to Trading’, a course for leaders and senior staff of charities and social enterprises.

Delivered at our offices in London Bridge across six days, expert practitioners from across the third sector will share their knowledge and real life experience of trading with you.  We will guide you through the steps that you need to take to create a positive and financially sustainable future for you and your organisation.

Transition to Trading will give you access to a wide range of speakers and experts and you will build a peer support group with fellow participants.  You will leave the course equipped with the knowledge that you need to make the transition to a more diverse and sustainable income model.

Trading for Sustainability participants

Megan Reynolds, HAGAM

“The course has challenged me to think differently about the traditional charity sector”

What you’ll learn from Transition to Trading

Through SSE’s unique combination of practitioner-led sessions and facilitated peer learning, Transition to Trading will ensure that you:

  • Understand the legals – what can you trade, trading within your objects and trading subsidiaries.
  • Understand the key issues and concepts in developing new income streams for your organisation (strategy, sales, pricing, marketing, customer analysis, demonstrating impact).
  • Are able to develop new ideas for products /services /markets and evaluate the viability of different options.
  • Understand the needs of your organisation through a period of transformation in relation to leadership, organisational change and culture.
  • Are able to enhance the effectiveness of your staff
  • Consider the potential opportunities for collaboration and partnership working.
  • Have a strategy and plan to move your organisation to a new business model.

For a more detailed view of what you can expect from the course please download the example Transition to Trading timetable.


Who you will hear from

Practitioners from across the third sector will share their expertise and discuss how they made the shift towards earning income. Previous speakers on Transition to Trading have included:

  • Global Action Plan
  • Lifeline
  • PwC
  • The Big Issue
  • Dartington Hall Trust
  • Belu Water
  • Afrikids
  • London Youth
  • Social Enterprise UK


Who should attend

Transition to Trading is suitable for senior staff at charities and social enterprises who wish to secure new ‘earned income’.

Previous participants have included:

  • Business Manager, Emmaus
  • Head of Cafes, Crisis
  • Chief Exec, Community First New Forest
  • Opportunities Manager, YMCA West London
  • Chief Exec, Little Miracles Peterborough
  • Chief Exec, London Orchard Project
  • Chief Exec, Milton Keynes Play Association
  • Programme Manager, Magic Breakfast
  • Lead Development Officer, Worcestershire Council


If you aren’t sure that the course is right for you give us a call on 020 7089 9120 and we can discuss it with you in more detail.

Phil Smith

Phil Smith, Teacher Scientist Network

“The course has given me the confidence and belief to develop a trading aspect to what we do”

Dates of the course

The course runs from 10:30am to 4:30pm over 6 days:

  • Tuesday 31st October + Wednesday 1st November ’17
  • Tuesday 28th + Wednesday 29th November ’17
  • Wednesday 13th and Thursday 14th December ’17

Location and price

The course takes place at our offices in The Fire Station, 139 Tooley St, London Bridge:

For this six-day course, access to our speakers plus all course materials you pay:

  • Early bird (book by 27th July 2017) £650
  • SSE Students / Fellows / Associate Fellows £725
  • Other organisations £775

Payment plans are available on this course.  For details, or for any other information about this course, please contact or call David McGlashan on 020 7089 9120.

How to book

Click the blue button below. You will be asked for your name, email address and telephone number.  Once you have entered these, select your price category and click ‘proceed to payment’.

You will be given the option to pay immediately online with a credit or debit card (make sure you have one to hand!), or you can select ‘pay by invoice’ and our finance team will be in touch with an invoice.

If you have any questions about the booking process please contact SSE’s Sales and Marketing Manager David McGlashan on 020 7089 9120 or email

Book your place

For 31 Oct, 2017
Ian Baker

Ian Baker, course facilitator

Ian has worked for SSE since 2004, in a variety of roles from volunteer to Director of Development and now heads up the team that delivers learning programmes in London. He has been involved in all aspects of SSE programmes from recruitment, to tutoring and facilitation. His background prior to SSE was marketing and strategy in the corporate sector, with Cable & Wireless. Outside of SSE Ian has a psychotherapy practice and is on the board of psychotherapy training charity.